by NorthAmericaTalk | Oct 26, 2020 | News
Phoebe Martinson, Owner of Phoebe’s Pastry Cafe, shares her experience, as a reader and a marketer, on utilizing one of NorthAmericaTalk’s @Talk Community Social Network, ThurstonTalk, to Reach the Community. ThurstonTalk: What immediate results...
by NorthAmericaTalk | Oct 5, 2020 | News
So what is advertising? We can get technical: According to Shopify, “Advertising is a marketing tactic involving paying for space to promote a product, service, or cause. The actual promotional messages are called advertisements, or ads for short. The goal of...
by NorthAmericaTalk | Aug 19, 2020 | News
Your media is building and sustaining brand awareness and trust and/or converting new business—or it’s not. To what degree? How do you know? Is your media working for you? These are questions every marketer should have an answer to when considering different...
by NorthAmericaTalk | Apr 13, 2020 | News
Demand generation and lead generation are both critical for strong B2B marketing strategies, but there are some key differences and too many companies do not focus effectively on demand generation. This ultimately dis-empowers their lead generation efforts and...
by NorthAmericaTalk | Apr 3, 2020 | News
The 2020 Edelman Trust Barometer Report reveals only 50% of the United States population trust businesses. Shocking? Not exactly. Between data breaches and ‘trust-washing,’ brand credibility and trust is plummeting—and has been for awhile. Brand trust...